One of the important activities in analyzing
a rival company is its strategy. However this is not a simple methodology
unless someone understands strategic management or crafting and executing
strategy. We need to study completely on a company such as its organizational
charts, its financial statement, its performance, its activities and company structure
in understanding their strategy.
In analyzing a company strategy we first
must know the competitive level strategy or business level strategy and the corporate
level strategy. What are the strategies in the business level? The strategies
are: Overall low cost provider strategy, Broad differentiation strategy, Focus
Low Cost Strategy, Focus Differentiation Strategy and Best Cost Provider
Strategy.
The next level strategy that we need
to know is the Corporate Level strategy or the Beyond competitive level
strategy of which the strategic components are Collaboration, Outsourcing,
Merger and Acquisition, Internet, Offensive Strategy, Defensive Strategy,
Forward Integration, Backward integration and Diversification.
By having a complete knowledge on the
strategy, later we could undertake to evaluate the company’s strategy. This
analysis could be supported with the action taken by the company, its
performance, company structure or its organizational chart. The company’s performance
will always be translated in its financial statements. Besides that, it is
important to look at the company organization chart since the company structure
determines the support to the strategy taken. A wrong organizational chart that
do not support the strategy chosen will only induce unprofitable condition to
the company or unable to effectively execute the strategy. For that reason in
executing the strategy; PEOPLE-OPERATION-STRATEGY need a serious attention by
the key management in ensuring the company economic equitability for all its
business activities.
TASK:
1. You are being required to select an outfit or company. Analyse its strategy and provide justifications for your statements.
2. You must enclose any documents of the company to show your work is not a plagiarism and as a support evidence such company registration etc.
Important Note:
a. 3000 - 3500 words counts
b. Font : Arial
c. Size of font: 12
d. Insert your reference and cross referencing
e. Plagiarism work shall not be attended.
