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Tuesday, April 13, 2010

Doctrine crafting and execution of strategy; a crucial need

We wake up in the morning, have a bath and later part after breakfast; we then make our move to the office. For retiree, the schedule might be more relaxing. However for both working and non working (retiree) or even entrepreneur, the word strategy is still very important to their daily life.

The question is how many of us realize that we are a strategist? And how many of us do realize that, doctrine crafting and execution of strategy is very much important as much as we need our food. Do we? Are we free from strategic planning or crafting of strategy as we move out from the house to the office? Or shall we just drive without thinking which route to take? Do we need strategy in ensuring our work done at office? Do we need plan in meeting the sales target this year, planning for growth of our company, family income or even getting married. Do we need to plan or in a strategic approach, do we need to craft a strategy and later execute it?

The answer is yes we do. Do we have to doctrine the strategic philosophy in our life? Yes we do. And do we have to learn all the strategies to move forward? Yes we do. And ask ourselves, do we plan? Yes we do. If we don’t plan then we plan to fail. We can’t just do anything we want to do without a piece of planning. We need to PLAN. And this plan is termed as crafting of strategy and implementing the plan is termed as execution of strategy.
The only thing is that such a small plan is not complex and does not need a proper well laid planning with the external and internal analysis. In an organization handling we need the complete crafting and execution of strategy which includes external, internal analysis. We also need to choose the right strategic choices and later monitoring, control process. The most non forgettable activity is corrective measures. All these are needed in a complex crafting and executing of strategy especially in running a firm and business as a method to ensure the sustainability + profitability of the firm.
Assignment Question - EDBM: